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OFF THE SHELF: Labeling makes drinks stand out

Anne Marie Mohan demonstrates how colorful full body shrink sleeve labeling is making these beverages leap off the shelf and into the consumer's hands.

Anne Marie Mohan

Jul 14, 2011

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Packaging World Magazine
ATTN: Off the Shelf
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Minute Maid

Annual Outlook Report: Automation & Robotics

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CVS store brands are expanding and localizing assortments, adding pressure on private-label teams to manage packaging, suppliers, and outsourced manufacturing at scale.

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CVS VP Michael Wier says store-brand growth and product/package localization are adding manufacturing complexity. Keychain CEO Oisin Hanrahan tells PW that the newly launched Keychain 360 helps retailers and brands manage private-label packaging specs, vendors, and compliance across outsourced supply chains.

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The AI revolution in packaging robotics is here

Robots that see variations, adjust grip pressure automatically, accept plain-English commands, and predict their own maintenance. Discover how AI is transforming packaging operations.

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Annual Outlook Report: Sustainability

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Eagle Product Inspection's Pack 320 PRO

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Eagle Product Inspection's Pack 320 PRO strengthens package verification as retailer oversight increases.

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Packaging World Resource Guide 2026

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