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Labels be nimble! Labels be quick!

Meat packer expands into new markets with digitally printed labels that can be turned around in as little as 24 hours.

Pw 9405 Ottosgourmet2

Otto's Gourmet Meats, Flint, MI, processes and packs a broad range of meat products—including several varieties of beef, pork, lamb, and sausage—for restaurant and foodservice operations throughout the United States. The company ships these products in corrugated boxes supplied by Michigan-based Landaal Packaging Systems (www.landaal.com) with box labels supplied by General Tape & Label (www.gentape.com).

 

Recently, the meat packer has begun to diversify its customer base by adding gift box meats for industrial accounts and for individual consumers (through a newly constructed website (www.ottosgourmet.com). The digital printing technology capabilities of General Tape & Label have helped facilitate Otto's move into these new marketing arenas.

 

Flexible and fast

 

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