Industries: Page 356

Beverage

Minute Maid courts new audience with looks, focus on health

The brand’s core shoppers long have been moms. But new flavors, edgier marketing, and a more experiential vibe are widening the appeal to young adults.

January 11, 2010

Tamper-evident machinery

When it comes to food safety, perception is reality

It’s no secret that food safety is a hot-button issue these days.

January 8, 2010

Containers

Aluminum can-packed dog drinks

Judy In November 2009, specialty pet products company Petrol, Inc., Cornelius, NC, introduced a vitamin-enhanced hydrating drink for dogs.

January 8, 2010

Protective/transport packaging

PUR pack extends cheesecake company's reach

Cold-chain packaging using custom-molded polyurethane foam cushions protects Jubilations’ gourmet cheesecakes over long distances, cuts shipping costs.

January 8, 2010

Labels

Shrink labels deliver flexibility for small-batch vodkas

Etched, clear-glass bottles are a staple in the vodka aisle, but other approaches to design are beginning to creep into the category.

January 8, 2010

Cartons and boxes

Minute Maid design embraces the artful composition of fruit

Look elsewhere around the store for inspiration. That’s one way for brand marketers to bring a fresh look to their categories.

January 8, 2010

Sustainability

Packaging is key to club-store success

The unique environment of the wholesale club store demands that packaging be retail-ready, eye-catching, innovative, and environmentally friendly to secure product sales.

January 8, 2010

Sustainability

Contract-packed tattoo moisturizer tubes offer multiple benefits

Tattoo lotion specialist After Inked® adopts consumer-convenient, easy-open/reclose packaging that enables material source reduction and enhanced graphics, while shortening lead times and reducing inventory requirements.

January 8, 2010

Additives, coatings & inks

Featured discussions

January 8, 2010

Bakery/Snack

Form-pack-seal system answers the need for faster changeover and lower cost

The WFPS 1252 case former/packing/case sealing system shown in the video, makes use of Wexxar's patented Pin & Dome case opening technology and accepts both left-hand oriented and right-hand oriented cases, so one machine can do the work of two. It also provides a tool-free changeover in less than five minutes — improving flexibility and increasing through-put.

January 8, 2010

Closures

Wine packaging pops a toast to new closures

Some sparkling wines are shedding corks for crown caps and other closures. These changes come on top of the category’s more playful labels and new packaging formats.

January 8, 2010

Closures

Wegmans: Market savvy and co-packing lift private label

Northeast grocer delivers products that resonate with its customers by understanding trends and nurturing effective supply chain relationships.

January 7, 2010