Flexibles

On paper, a world of opportunity

The consensus view is paperboard is hardly old-fashioned. But both consumers and retailers believe it can do far more to intensify the visual theater, clarify the price-value relationship with the product, and improve security.

March 31, 2005

Cosmetics/Personal care: Page 79

Cosmetics/Personal care

Controlled capping

The integrated controls package for Pneumatic Scale’s new SC Series cappers improves accuracy and data collection.

March 31, 2005

Flexibles

Custom pouch adds glamour

The image of Smashbox Cosmetics is sleek and sophisticated," states Chuck McKnight, vice president of operations at Smashbox.

March 31, 2005

Flexibles

Nestlé Canada restages coffee for incremental growth

Nestlé Canada wanted to grow the marketing potential for its roast and ground coffees in the foodservice industry, but it realized the channel is diverse and that it needed to rethink its branding strategy.

March 31, 2005

Flexible packaging

The machine factor in flexible packaging

What flexible package designers should know about packaging machinery.

February 28, 2005

Closures

Baby boomers may be the demographic 'bomb'

Companies would be wise to develop convenient packaging for aging baby boomers that have plenty of disposable income.

February 28, 2005

Coding, Printing & Labeling

Huge RFID case history database

IDTechEx maintains a database of more than 1괌 case studies, including 322 in the Consumer/Retail segment.

February 28, 2005

Coding, Printing & Labeling

Packaging & Design Summit 2005

Hard Rock Hotel & Casino, Hollywood, FLJune 27-29, 2005www.packaginganddesignsummit.com

February 28, 2005

Cosmetics/Personal care

A reality check on package design

When David Kendall, principal and creative director of Kendall Ross, a Seattle brand development and design firm, addressed students recently at the Metropolitan State College of Denver, he told them that the discipline of graphic design is being reduced to a commodity. Packaging World asked Kendall to elaborate on his perspective in the context of package development.

February 28, 2005

Flexibles

The right innovation can redirect a category

Leveraging structural opportunities to ease consumers’ stress can elevate a brand’s stature and build additional sales.

February 28, 2005

Flexible packaging

FPA winners sparkle

From 89 entries, here are the top winners in the 2005 awards competition sponsored by the Flexible Packaging Assn.

February 28, 2005

Household/Automotive

Need for versatility drives filling ops

Automotive fluid products manufacturer chooses piston fillers with performance flexibility, reliability, and accuracy.

February 28, 2005

Sustainability

Consumer-friendly packaging gains new importance

Mona Doyle wants brand managers and package designers to know this: The price you pay in good will and sales for packaging that consumers perceive as undesirable could get even higher.

January 31, 2005