Dave Fiedler is the creative director of the Bailey Group, a strategic branding and design firm located near Philadelphia.
Art Herstol is the global haircare associate design director for Procter & Gamble, Cincinnati. He heads up the company’s global hair care design efforts.
Jim Scott is director of packaging development at Eastman Kodak Company, Rochester, NY, and is responsible for the range of the company’s retail and commercial packages.
Scott Young is president of Perception Research Services. The research firm, based in Fort Lee, NJ, focuses on brand and packaging performance at retail.
Jim Peters is president of J. Peters Associates. He is a packaging and marketing communications consultant based in Oak Park, Ill.
See the story that goes with this sidebar: Reshaping Packaging’s ‘Silent Salesperson’ Role
