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Kellogg, IP team up in school

A new school milk program from Kellogg Co. and International Paper (Memphis, TN) features 8-oz milk cartons displaying popular Kellogg characters on the side panels.

Pw 20740 Kip 2

Eight unique side panels showcasing Tony the Tiger(TM), Toucan Sam(TM) and other well-known Kellogg characters will emphasize the nutritional benefits of combining milk in paper cartons with Kellogg's K-Sentials cereals, which are fortified with vitamins and minerals. The special cartons will be available to all IP dairy customers as of August, 1999.

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