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Risdon-AMS: Sampler spray

Risdon-AMS (Watertown, CT) has produced a MiniMist® sampler spray for Gap, Inc.’s “So Pink” EDT scent. It is being used as a promotional item to encourage purchase of the full-size fragrance at Gap stores nationwide.

Pw 17032 Mini Mist

The PP injection molded vial comes with the product’s name and Gap logo offset printed on the vial. The 1.8-mL spray package allows about 35 sprays/vial.

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Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
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