CVS pharmacist starts own line of truly natural products

After customers complained about the allergic reactions they had to many skin-care products, a CVS pharmacist developed her own line of products, SkinFree, to fill the "natural" niche.

May 31, 2007

Developing the products in her home, most of the products are produced and packaged elsewhere. The line of allergen-free skin-care products were first sold in 65 CVS stores in Virginia and North Carolina. The regional success may push the "mom & pop" (minus the "pop") organization nationwide later this year.

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