CVS pharmacist starts own line of truly natural products

After customers complained about the allergic reactions they had to many skin-care products, a CVS pharmacist developed her own line of products, SkinFree, to fill the "natural" niche.

Developing the products in her home, most of the products are produced and packaged elsewhere. The line of allergen-free skin-care products were first sold in 65 CVS stores in Virginia and North Carolina. The regional success may push the "mom & pop" (minus the "pop") organization nationwide later this year.
Annual Outlook Report: Workforce
Hiring remains a major challenge in packaging, with 78% struggling to fill unskilled roles and 84% lacking experienced workers. As automation grows, companies must rethink hiring and training. Download the full report for key insights.
Download Now
Annual Outlook Report: Workforce
Annual Outlook Report: Sustainability
The road ahead for CPGs in 2025 and beyond—Packaging World editors review key findings from a survey of 88 brand owners, CPG, and FMCG readers.
Download Now
Annual Outlook Report: Sustainability