Procter & Gamble shares strategies for winning over consumers

P&G's Group Purchasing Manager discusses their "Consumer-Driven Supply Network," strategy and how they maximize value from contract packagers. The goal is to win customers at the point of brand selection and each time the product is used. David Elliott presents at CP 07: Succeeding with Contract Packaging. REGISTER NOW!!! >>

Aug 22, 2007

2024 PACK EXPO Innovations Reports

Researched List: Engineering Services Firms

Annual Outlook Report: Sustainability

Machinery Basics

What Can You Package on a Vertical Form/Fill/Seal Machine?

A Look into the World of Cartoning Equipment

A Look at Feeding and Inserting Equipment on the Packaging Line

How Products are Loaded and Sealed into Pre-Made Bags and Pouches

Ferrara has rolled out new Laffy Taffy Mini Bar wrappers designed for a smoother opening experience.

Laffy Taffy Unwraps Easier-to-Open Mini Bar packaging

Long a source of sticky frustration, Laffy Taffy’s wrappers have been reengineered for a clean, one-pull opening, just as sales surge and the brand refreshes its signature jokes.

Thomas Osip, industry liaison officer for the Center of Plastics, Paper and Hybrid Packaging End-of-Life Solutions (C3PS)

New Research Hub C3PS Tackles Packaging Challenges

The design uses minimal material through unique dielines and a streamlined form, reducing environmental impact while maintaining durability for both retail and transit.

Target, Brazilian Pet Foods, and Ahlstrom Design Paper-based Packaging

The cleaner sachets are packed in a home-compostable pouch that combines FSC paper, cellulose, and a biopolymer film. The compostable zipper is made from PLA.

Grove Toilet Cleaner Pods Reduce PVA, Use Compostable Pouch

Engineered Liquid Mixing Systems Increase Process

Smart Filling Equipment Selection Guide

Discover the six critical factors that determine filling equipment success and avoid costly selection mistakes that drain profits.

Coding, Marking, and Labeling Innovations Report

Explore our editor-curated report featuring cutting-edge coding, labeling, and RFID innovations from PACK EXPO 2024. Discover high-speed digital printing, sustainable label materials, automated labeling systems, and advanced traceability solutions that are transforming packaging operations across industries.

Access Report

Coding, Marking, and Labeling Innovations Report

Products

Procter & Gamble shares strategies for winning over consumers

2024 PACK EXPO Innovations Reports

Researched List: Engineering Services Firms

Annual Outlook Report: Sustainability

What Can You Package on a Vertical Form/Fill/Seal Machine?

A Look into the World of Cartoning Equipment

A Look at Feeding and Inserting Equipment on the Packaging Line

How Products are Loaded and Sealed into Pre-Made Bags and Pouches

Laffy Taffy Unwraps Easier-to-Open Mini Bar packaging

New Research Hub C3PS Tackles Packaging Challenges

Target, Brazilian Pet Foods, and Ahlstrom Design Paper-based Packaging

Grove Toilet Cleaner Pods Reduce PVA, Use Compostable Pouch

Engineered Liquid Mixing Systems Increase Process

Radio Frequency Identification Converting Machine

Digital Presses for Pressure-Sensitive Label Applications

Fat Analysis Systems

PELV Showcase 2025

September 2025

July/Aug 2025

May/Jun 2025

Conveying, Feeding & Inserting e-book

Researched List: Fast Changeover Cartoning Equipment

Researched List: Powder Processing and Packaging Suppliers

Master Filling & Capping Equipment Selection