Mike SkrzelowskiPackage DesignWalking the Tightrope of Brand Family Package DesignDesigning packaging for a product range requires an intricate balance of differentiation and uniformity to highlight product variation while ensuring shoppers still see each item as part of a connected collection.May 31, 2024Page 1 of 1Top StoriesPackage DesignThrough the Line Podcast: Package Design Plants a Flag for Non-Alcoholic Craft BeerSummit Brewing’s Nialas non-alcoholic craft beer line uses an adventure-themed packaging design to connect with active consumers and convey the flavor-forward character of the beers.RecyclingAI-Powered Recycling Tech Gains National Spotlight in Time’s Top 100 ListPMMI NewsRegistration Now Open for PACK EXPO East 2026PACK EXPOTop 7 Cool Machines from PACK EXPO Las Vegas You May Have MissedSponsor ContentEnabling sustainable living through innovation. Meet LYB at K 2025