Mike SkrzelowskiPackage DesignWalking the Tightrope of Brand Family Package DesignDesigning packaging for a product range requires an intricate balance of differentiation and uniformity to highlight product variation while ensuring shoppers still see each item as part of a connected collection.May 31, 2024Page 1 of 1Top StoriesBio-basedGrove Toilet Cleaner Pods Reduce PVA, Use Compostable PouchNew toilet bowl cleaner pods from Gove Co. use 38% less PVA and are sold in a certified home-compostable pouch, replacing the brand’s earlier metal tins.Adhesive applicationCoca-Cola's Topo Chico Innovates in Case Gluing and SealingPMMI News2025 Packaging State of the Industry: U.S. Expands, Canada Maintains Strong BaseBio-basedCrocs is First to Use Algae-Based Ink in CMYK PackagingSponsor ContentTraceability in Packaging: From Obligation to Opportunity
