Mike SkrzelowskiPackage DesignWalking the Tightrope of Brand Family Package DesignDesigning packaging for a product range requires an intricate balance of differentiation and uniformity to highlight product variation while ensuring shoppers still see each item as part of a connected collection.May 31, 2024Page 1 of 1Top StoriesDetergents/cleanersSnuggle’s Rebrand Emphasizes Visual, Value RecognitionSnuggle has revamped its packaging designs with strategic communication in mind.PMMI NewsPACK EXPO International 2024 Achieves Notable Waste Diversion Through Collaborative Sustainability EffortsRecyclingSafeway Partners with Food-Waste Prevention CompanyPackage DesignCapri Sun, Kraft Heinz, and Mixpow Introduce Packaging Designed for Use EngagementSponsor ContentDiscover how ACTEGA supports your packaging transformation
