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Teri Campbell

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Food photography for packaging: Results that sell
“That makes me hungry!” Those are words every food photographer loves to hear. Food photographers create images that compel consumers to choose one package over another in crowded supermarket aisles. With unprecedented product choices in the retail landscape, it's essential to provide appetite appeal that triggers an immediate “buy it” reaction in consumers' minds.
November 30, 2006
Pw 9184 Maries
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Top Stories
The ‘Polka King of the Midwest’ from 903 Brewers took top honors in Quad’s eye-tracking study, thanks to its bold illustrated face and playful packaging—proving that character-driven visuals can stop shoppers in their tracks and boost shelf appeal.
Package Design
Beer Label Lessons: A Masterclass in Visual Engagement
An eye-tracking study reveals how craft beer packaging influences shopper behavior, offering data-driven takeaways for designers looking to boost shelf impact and drive purchase decisions.
Metropolis’s Nespresso capsule business is growing in both own-brand (left) and private-label offerings.
Bio-based
Compostable Capsules for Nespresso Original Line Systems
The updated packaging is expected to replace around 600 tons of virgin plastic annually.
Recycling
Cadbury, Kimberly-Clark, and Greiner Packaging Use Recycled Materials in Packaging
Through the Line: Packaging and Processing
Digital Transformation
Through the Line: AI Chat-enabled Packaging Machine Copilots
Stainless Steel Liquid Mixers for Demanding Sanitary Applications
Sponsor Content
Stainless Steel Liquid Mixers for Demanding Sanitary Applications