More from Land O’Lakes
Vertical Start-ups Are Needed Now More Than Ever
There is an exceptional opportunity for consumer packaged goods companies and OEMs to use proven best practices as a basis for developing a successful capital project delivery strategy on every project.
Aug 9th, 2021
The Technology Balancing Act of Staying in the Zone
Being in the zone means balancing your technology investment with all the people and teams using that technology. The short-term benefits realized through accelerated performance can achieve a lasting impact by sustaining those gains.
Apr 7th, 2021
Big deli meat pouch packs
In the early 1990s, Land O’Frost, Inc., Lansing, IL, and Searcy, AR, was a pioneer in the implementation of flexible, resealable packaging for deli meats.
Oct 11th, 2010
Flexible, zippered deli meat pouch reduces product footprint in two ways
Lunchmeat maker incorporates new zipper technology for 1-lb packs. Flexible pouch provides efficient footprint, while zipper reduces spoilage—another green advantage.
Anne Marie Mohan
Jul 16th, 2010
1-lb carton set to churn up bigger butter sales
Prompted by changing demographics and time-starved U.S. consumers, Land O’Lakes, St. Paul, MN, is serving up more variety and convenience to butter packaging with a new stick configuration within its flagship 1-lb package sizes.
May 12th, 2008
1-lb carton set to churn bigger butter sales
Land O'Lakes' larger box is more appealing to consumers and big retailers.
Apr 3rd, 2008
Land O'Lakes puts regional spin on national brand
If you market a national brand, does a one-size-fits-all approach still work for your product? You may want to take a closer look, because more frequently, the answer to that question is “no.” Increasingly, consumers of national brands are subdividing into “communities” of users who may all enjoy those products, but talk about and communicate with those brands differently, depending on a slew of variables. Savvy marketers understand these different communities of consumers who purchase their brands
Jun 11th, 2007