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Chattanooga Labeling Systems, Inc.
Phone:
423/825-2125
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Coming out of the turn...Derby-themed bourbon
Woodford Reserve Distillery found an innovative way to leverage its sponsorship of the Kentucky Derby through packaging. The uniquely decorated bottles support the distillery’s Woodford Reserve bourbon whiskey as a super-premium brand that, like the Derby, stands apart from competitors.
Flexible packaging
Cutting through the clutter
This Chicago-based company left no stone unturned in its quest for perfect packaging. Spare-no-expense shippers in two sizes and custom primary packaging mark the debut of this premium vodka.
Coding, printing & labeling
Miller time is now clearer
Clear, pressure-sensitive labels are decorating Miller Genuine Draft (MGD) and Genuine Draft Light (MGD Light) 12-oz long-neck bottles for Miller’s national on-premise summer and fall ’01 music promotions. Paper labels are also being replaced by the no-label-look for national retail distribution of the two brands. Last year, Miller tested 11 core markets with the clear labels and “significant volume increases were realized by both brands,” says Ron Acosta, public relations manager for MGD.
Primary packaging
Quintuplets! (sidebar)
Simple but elegant materials
Coding, printing & labeling
New label takes bottle from nostalgic to novel
Briar's U.S.A., the South Brunswick, NJ-based maker of old-fashioned, alternative sodas, has given its 12-oz glass bottle a contemporary makeover with a label redesign.
