Overnight Labels: Specialty effects for beer bottle labels

The company is leveraging new technologies to serve the craft beer market specifically.

Overnight Labels beer labels
Overnight Labels beer labels

Overnight Labels is bringing 28 years of label craftsmanship together with new technologies to service the specialty craft beer market. The company’s capabilities include: tactile varnishes; cold foils; specialty stocks; embossing; thermo-chromatic inks; full prototyping services; and digital printing.

“We’re featuring a new line of craft beer labels (including shrink sleeves) with enhanced graphics, substrates, and varnishes,” says Don Earl, owner of Overnight Labels. “Pressure sensitive labels can be printed, decorated, and die cut in-line in one pass. They are also easier and faster to apply on the bottling line and are more durable than traditional cut and stack labels. Pressure-sensitive labels and shrink sleeves are proven to increase brand impact on the shelf. We have a 1,000-piece minimum order.”

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