Avery Dennison: Thermal-print film

Platinum Thermal technology from Avery Dennison—which consists of a surface-printable polyolefin film and a black pigment built into the film construction that eliminates the need for direct thermal coatings such as leuco dye—offers a unique combination of printing flexibility and output durability for applications requiring the crispness of thermal printing. The combined benefit for brand owners is a game-changer: the ease and flexibility of on-demand direct thermal printing plus the durability of thermal transfer printing.

Platinum ThermalTM film
Platinum ThermalTM film

Printed images remain crisp and clear, even with exposure to heat, cold, light, water, or time. Based on supplier testing, specific performance features include:

• Temperature resistance—Stable up to 121°C (250° F)

• UV resistance—Images remain crisp, even after 18 months of outdoor exposure

• Chemical resistance—Volatile chemicals evaporate quickly and leave the printed images undisturbed

Avery Dennison offers Platinum Thermal technology in two constructions; one featuring AT20 all-temperature adhesive, and another using the general purpose S2501 adhesive that covers a wide selection of end use applications. The adhesives are mated to a 3 Mil Platinum Film, and utilize a 40#SCK liner. The AT20 construction is available through the company’s EXACT™ service program, which offers customers an opportunity to further reduce waste by ordering specified roll widths and lengths. Both products are available with next-day shipping, supporting just-in-time inventory management.

The combined benefit is a game-changer: the ease and flexibility of on-demand direct thermal (DT) printing, and the durability of thermal transfer (TT) printing. It can help converters meet brand owner needs across a wide spectrum of applications, including food rotation, chemical product packaging, retail/home store/garden center, automotive, industrial, inventory management, and test tube labeling.

“Platinum Thermal technology is another addition to the Avery Dennison portfolio aimed at improving convenience and quality for our converter customers, providing a unique solution for applications requiring the best of two worlds: DT and TT technologies,” says Agata Kowalska, associate product manager, Avery Dennison Label and Packaging Materials - North America. “It’s ideal for applications where a user wants the advantages of on-demand printing, but needs a high-quality image that will not fade over time, even when exposed to extreme conditions.”

Platinum Thermal constructions will also be available as Engineered Solutions. If a standard specification is not compatible with a customer’s application, Avery Dennison technical leaders can create an engineered solution product that meets a customer’s requirements.

Companies in this article
More in Flexible packaging