By JonAnn HinesHomeThe way to a woman's heartWomen make or influence 85% of all purchases. Courting her at the point of sale takes more savvy than pink and a celebrity endorsement.July 31, 2005Page 1 of 1Top StoriesPMMI newsOpX Offers Updated FAT GuidanceMajor update includes integration of the Virtual FAT work product, now an appendix versus a stand-alone product.Materials & containersP&G, Coca-Cola, and McCormick Develop Innovative Recycling PracticesRoboticsEase-of-Use, Programming are Table Stakes for Palletizing RobotsSustainabilityCoca-Cola Bottler Unveils ‘U.S. First’ Paperboard MultipackSponsor ContentSafe, Productive, and Efficient Robotics