Jonathan AsherFilling/capping, dryLet's go bust some clutterSeeing is believing. When it comes to consumer branding, the apt phrase might be “seeing is buying.” More accurately, it would be “unseen is unsold,” because consumers cannot buy what they do not see.September 30, 2005Page 1 of 1Top StoriesSustainable PackagingCPGs Reduce Packaging Weight by 5 MMt Since 2019, Report FindsA joint industry report finds that companies are reducing packaging weight through lightweighting, redesigns, and material shifts while balancing recyclability goals and product protection.RecyclingColumn: With Recycling at an Inflection Point, CPGs to Shape What Comes NextWorkforceThree Insights on Operator Training from CPG LeadersPMMI NewsPMMI Announces Two New Work Products from the OpX Leadership NetworkSponsor ContentInnovative packaging solutions