Jonathan AsherFilling/capping, dryLet's go bust some clutterSeeing is believing. When it comes to consumer branding, the apt phrase might be “seeing is buying.” More accurately, it would be “unseen is unsold,” because consumers cannot buy what they do not see.September 30, 2005Page 1 of 1Top StoriesSustainabilitySurvey: Cost Tops List of Biggest Barriers to Sustainable PackagingAccording to Packaging World’s inaugural Annual Outlook Report survey, cost is the biggest challenge to adopting more sustainable packaging, followed by limited access to materials — with respondents also citing material reduction as a top design priority.Reusable/ReturnableLisbon Introduces City-Wide Reusable Cup ProgramFlexiblesNew CPG Brand-led Initiative Aims to Recycle Flexible Packaging at ScalePMMI NewsPACK EXPO Las Vegas 2025: The Premier Destination for Industry Networking and ConnectionsSponsor ContentSemi-automatic Liquid Drum Filler Increases Operator Efficiency