By Juliana ChenBlisters/clamshells/thermoforming materialsA roadmap for developing a new 'new look'Define your visual equities, design for the future, trust your agency, and take a fresh approach to design. These steps will help you to keep the forces of the familiar at bay.May 31, 2006Blisters/clamshells/thermoforming materialsA roadmap for developing a new 'new look'Define your visual equities, design for the future, trust your agency, and take a fresh approach to design. These steps will help you to keep the forces of the familiar at bay.May 31, 2006Page 1 of 1Top StoriesRecyclingPackaging Recycling Professionals Gathered in Person and Remotely for this Year's Packaging Recycling SummitThe 2025 educational program—featuring comprehensive sessions on circularity and innovation—is now available in the PRS Video Library for on-demand viewing.RoboticsThrough the Line: Robotic Cookie Multi-pack Automation SystemPackage DesignKind Leans on Familiar Elements in New Brand DesignRecyclingLive at PRS Day Three: SC Johnson, Honeywell, and Consumer Brands Association Share Recycling InsightsSponsor ContentAXTRA: Engineering efficient bottling & packaging lines