Brian ErdmanSustainabilityCooking up a recipe for innovation? Serve it up in manageable stepsStart by defining innovation within your company culture. Then organize it, approach it strategically, and source it properly. If you fail, resolve to try again.November 7, 2007Page 1 of 1Top StoriesPackage DesignLive from London Packaging Week: Bentley Fragrance Package Embodies Elegance and SustainabilityBentley Motors extends its design philosophy beyond the automotive world with a fragrance package that reflects precision, purity, and a clear commitment to sustainable materials.Bio-basedGreat Earth Expands Use of Fiber-Based Closures to Entire LineRecyclingDefining “Responsible End Markets,” and Why it Matters to BrandsRecyclingBrands and Converters Align on EPR Data DemandsSponsor ContentCircular packaging solutions