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Jeffrey A. Hechtman and Megan M. Mathias

Contract packaging
Identify and protect confidential information
From proprietary formulas to production processes to marketing strategies, both service buyers and sellers have critical assets that need protection to preserve value.
April 12, 2011
Pw 2188 Jeff Hechtman
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Top Stories
The Kind Dark Chocolate Nuts & sea salt bars will be sold in singles in the paper wrapper at Whole Foods, so a consumer will not purchase a carton.
Recycling
Top 15 of 2025, #9: Mars' Kind is Next to Launch Recyclable Paper Wrapper
The #9 most clicked article of 2025: The repulpable paper used to flow-wrap these bars is a curbside recyclable, How2Recycle pre-qualified paper film supplied by Printpack. The move is more evidence of a growing global, now national trend toward paper films able to run on existing equipment.
Paper continues to dominate today’s packaging mix, while planned changes over the next 12 months show a cautious approach: about half of respondents expect no changes, but among those adjusting materials, paper and bio-based/compostable options lead anticipated additions, alongside modest shifts across plastics, metal, and glass.
Recycling
Top 15 of 2025, #10: Consumer Demand for Recyclability Leads to Paperization
Tide’s polypropylene caps undergo LaserSharp marking on two sides. On the left, we see an inverted bottle where Tide’s blue detergent is completely filling the dosing cap. Fill-level guidelines are visible both when detergent is in the cap as pictured, and when the cap is empty. On the upper right, we see the OXI logo on the other side of the cap. This branding/logo was also marked on the cap in the LaserSharp process.
Coding & Marking
Top 15 of 2025, #11: P&G’s Tide Laser Marks Cap for Better Dosing Clarity, Recyclability
Assuming the format is the same as or very similar to previous commercial rollouts, it's functionally bag-in-box. In this case, the “box” portion begins as a die-cut and geometrically creased blank of printed paperboard.
Recycling
Top 15 of 2025, #12: Target Launches Paper Bottle in 1200 Stores with Own-Brand Wine
Semi-automatic Liquid Drum Filler Increases Operator Efficiency
Sponsor Content
Semi-automatic Liquid Drum Filler Increases Operator Efficiency