Interpack 2011RecyclingPackaging becomes interactive tool at the point of saleThe ideal packaging jumps off the shelf, speaks to the consumer, and provides instant, convincing information about product quality. Functionality is always a prime consideration.June 9, 2011Page 1 of 1Top StoriesContract PackagingHow CVS Store Brands Handles Refreshing a 5,000-item Private Label PortfolioCVS VP Michael Wier says store-brand growth and product/package localization are adding manufacturing complexity. Keychain CEO Oisin Hanrahan tells PW that the newly launched Keychain 360 helps retailers and brands manage private-label packaging specs, vendors, and compliance across outsourced supply chains.CartoningSpanish Juice Brand Debuts Aseptic Pack with Paper BarrierRecyclingRyp Labs, SPG, and Waitrose & Partners Design Packaging with Added FunctionalityDigital TransformationAutomation’s Catch-22: CPGs Eye Expansion, But Costs and Constraints PersistSponsor ContentSemi-automatic Liquid Drum Filler Increases Operator Efficiency