Interpack 2011

Recycling
Packaging becomes interactive tool at the point of sale
The ideal packaging jumps off the shelf, speaks to the consumer, and provides instant, convincing information about product quality. Functionality is always a prime consideration.
June 9, 2011
Augmented reality. This is the technology Lego is using to stage its products. It uses advanced image processing techniques to c
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Top Stories
The Bentley Become fragrance bottle features a minimalist silhouette inspired by the brand’s design language and crafted with recyclable, responsibly sourced materials.
Package Design
Live from London Packaging Week: Bentley Fragrance Package Embodies Elegance and Sustainability
Bentley Motors extends its design philosophy beyond the automotive world with a fragrance package that reflects precision, purity, and a clear commitment to sustainable materials.
Great Earth’s full supplement line now features molded fiber screw caps developed with Blue Ocean Closures, replacing plastic across more than 70 products.
Bio-based
Great Earth Expands Use of Fiber-Based Closures to Entire Line
Extended Producer Responsibilty's success hinges on responsible, profitable end markets. But what constitutes 'responsible' or 'acceptible' impacts whether or not there's going to be enough pull htrough demand to support circularity.
Recycling
Defining “Responsible End Markets,” and Why it Matters to Brands
Scott Byrne (center right), VP of global sustainability at Sonoco, described how converters are taking on a central role in helping brand owners (deemed producers under EPR) gather that information.
Recycling
Brands and Converters Align on EPR Data Demands
Engineered Liquid Mixing Systems Increase Process Yield
Sponsor Content
Engineered Liquid Mixing Systems Increase Process Yield