Jay Levine, Esq.

Sustainable Packaging
Green marketing pitfalls to avoid
Read these tips to learn those things you need to avoid when making green marketing claims, in order to comply with the FTC’s new ‘Green Guides.’
December 3, 2012
Pw 46449 Levine Jay
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Top Stories
Griffith Foods’ robotic cell operates with two synchronized production lines capable of handling diverse SKUs reliably and efficiently.
Robotics
Griffith Foods’ Model in Colombia: Robots with a Human Touch
In its modern plant in the Antioquia area of Colombia, the global food producer integrates collaborative robotics to boost productivity, safety, and well-being—without losing sight of its human and sustainable character.
P&G’s Tide brand uses laser marking to add clear, permanent dosing lines directly onto the cap. The marking guides consumers on proper use while supporting fully recyclable, label-free packaging produced at line speed.
Coding & Marking
P&G’s Tide Laser Marks Cap for Better Dosing Clarity, Recyclability
The structure of the pouch includes a laminated combination of FSC-certified paper, cellulose, and biopolymer films.
Bio-based
Grove Collaborative, Guerlain, and mountainFLOW Design Bio-based Packaging
According to GreenBlue, the Decision Matrix was developed to address member demand for greater transparency regarding how recyclability determinations are made. Brand owners may submit a package for review only to learn it does not meet the program’s recyclability threshold.
Recycling
H2R Decision Matrix Clarifies What Is & Isn’t Deemed ‘Widely Recyclable’
Engineered Liquid Mixing Systems Increase Process Yield
Sponsor Content
Engineered Liquid Mixing Systems Increase Process Yield