White paper on the state of buying groups in packaging

Today, smart owners want more than rebates, according to new white paper from Afflink.

May 29th, 2008

The approach is straightforward enough: leverage the individual
members’ combined purchasing power and negotiate volume
discounts on goods and services resold. Certainly, these groups have
proven a driving force in shaping the U.S. economic landscape,
where some 48,000 active buying groups and co-ops exist and
operate in various industries, including the packaging world,
according to one industry research firm.
Download white paper

The newly designed Super Mueslis are available in four varieties: Boost, Cleanse, Glow, and Focus and can be purchased from leading U.K. supermarkets.

Ingredient ‘Explosion’ Puts Muesli Taste Front and Center

A blast of fruit, nut, and oat photography splashes across the packaging for a new muesli offering from U.K. brand Lizi’s to highlight flavor and taste.

Miller Genuine Draft’s new branding is launching across 50 global markets, featuring a redesign across both its primary bottles and cans, plus its secondary and tertiary packaging.

Miller Genuine Draft Simplifies Design, Amps up Equity

A global redesign of the primary and secondary packaging creates a premium brand image through a simplified and sharpened identity to connect with a brand-savvy demographic.

The Sparkling English Rose design pays homage to traditional category cues from the world of champagne, which include a long, curved bottle and a muselet, or metal caged cork, making the opening of the bottle 'elegantly ceremonious.'

Kombucha Calls on Champagne Bottle for Sophistication

Kombucha maker L.A Brewery launches a new variety that is ‘reminiscent of a wildflower champagne’ in taste and in its packaging aesthetic.

The six-bottle series for the U.S. uses photographs that range from a rainbow mural thanking essential workers to chalk art proclaiming that “We’re All In This Together” and landmarks like Seattle’s Space Needle.

Jones Soda Labels Convey ‘Messages of Hope’ Amidst COVID-19

Six limited-edition label designs for the U.S. and six for Canada convey the spirit of resilience that has emerged during the coronavirus crisis.

Regular Compact Cotton Icecream Gj Copy

Tampons in an Ice Cream Pint Make a Whimsical Statement

Feminine care company Rael launches a unique recyclable carton in stores and online.

Albacher Can Lid Label

Beer Cans' Premium Foil Lidding Adds Billboard Space While Appealing to Post-COVID Consumer

Romanian lager Albacher doesn't mention the pandemic specifically, but the timing of its new foil lidding, which adds billboard space and ensures a clean beer can surface, is fortuitous considering an increasingly safety-conscious consumer base.

The custom bottle presents a dark, spooky feel through its sharp lines and well-defined shoulders that playfully resemble the Devil’s horns.

The Devil is in the Details of a New Brandy Bottle

Chilean wine brand Casillero del Diablo enters the spirits category, with a custom brandy bottle with shoulders shaped to resemble a Devil's horns and graphics.

Packaging No Spectator to This Social Moment

Already destabilized by the pandemic, many of our national and global institutions are now doubly destabilized by legitimate concerns about social justice and equality.

Aunt Jemima to be Retired by PepsiCo, Mars and Conagra Follow Suit

The company is retiring the brand imagery and its logo, acknowledging a racial stereotype associated with its origin. The brand will be re-named.

The new illustration includes a portal of escapism on the front label, with a shining light beam representing a beacon of hope and positivity in dark times.

Limited-Edition Jägermeister Bottle Created to #SAVETHENIGHT During COVID-19

A reinterpreted label for Jägermeister celebrates nightlife, while also highlighting the company’s commitment to help those artists, creatives, bartenders, and club owners affected by the lockdown.

Aqua Libra AFTER the redesign

Sparkling-Water Fountain Symbol Represents ‘Freedom to Enjoy’

A redesign for Britvic’s infused sparkling water packaging makes existing iconography of a fountain of water the heart of the new design, along with a pastel color palette and fresh design cues.

Placon Investing in Medical Capacity Expansion

Placon is doubling the size of its manufacturing in Elkhart, Ind. to increase capacity to meet the growing demand for its medical packaging.

Inx Cp Magazine

INX Debuts Magazine for Brand Designers and Metal Decorators

Encouraged by the results of its global INX Color Perfection program, INX International Ink Co. introduces the Color Perfection® Magazine designed to examine the connection between color, design, and metal can decorating around the world.

The new streamlined glass bottle is significantly lighter in weight, which saves the winery approximately 12,600 pounds per year in glass, or 4 oz/bottle.

Enhanced Elegance, Reduced Footprint for Wine Bottle

Winery updates packaging from a bowling pin-shaped bottle having balance, display, and storage issues with an elegant new package that solves these challenges while also reducing glass by nearly 13,000 lb/year.

Sterling Anthony

A Primer: Package Design as Intellectual Property

Intellectual property refers to creations of the mind for which the creator can obtain legal protection against unauthorized use.

Getty Images 171264154

Voice of the Packaging Industry: Sustainable Packaging

Sixty CPGs were interviewed for a new sustainability report by PMMI Business Intelligence. They had much to say about machines, materials, new formats and sustainable initiatives, as well as what they need from suppliers.

Paper Tube Co.: Child-Resistant Paper Tube Packaging

EcoVault is a patented, child-resistant tube for packaging cannabis to supplements.

Now the packs use an abrupt, well-delineated break from the white at the top to the color at the bottom with no gradient, just the two contrasting colors.

Bumble Bee Tuna Package Redesign Retires Mascot, Focuses on Flavor

Bumble Bee Tuna’s iconic brand got a modern design update last month. Notably, the longstanding cartoon bumble bee mascot, Horatio, is no longer part of the design architecture.

Bronze winner—Jergens&circledR; Body Butter Collection Rose

Berry Global Wins Excellence in Flexography Awards

Berry Global was awarded the Silver and Bronze awards in the 2020 Excellence in Flexography Awards Competition presented by the Flexographic Technical Association (FTA).

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Nelipak Healthcare Packaging Launches ‘Nelipak Academy’ Webinar Series

Learning series to provide participants with knowledge to make informed decisions about healthcare packaging.

More in Package Design

Along with a new focus on function, Ethan’s has changed the color of each bottle to reflect the shots’ unique flavors and primary ingredients.

Function-Focused Rebrand for Wellness Shots

Organic energy shot company Ethan’s redesigns the labels for its 2-oz shots to clearly convey the occasion of use for each as well as emphasize the flavor and ingredient profiles.

Sun-Maid Raisins 10-oz bag AFTER the redesign

Little Red Box Gets First Redesign in Decades

A brand refresh for Sun-Maid’s raisin and other whole-fruit products includes changes that aim to appeal to millennial shoppers looking for healthy snacks for their families.

Polyfoil Mmb Recycled Tube

Continuing Sustainability Efforts, Neopac Moves Toward Mono-Material Barrier Tubes Designed for Recyclability

The company is in the development stages of food- and pharma-grade tube systems that align with existing recycling processes.

Vizirev Safeinject Prefilled Syringe 2

CTI: Thermochromic Inks Free of Bisphenol A, F and S

Printable thermochromic technology for temperature monitoring is designed to meet the needs of pharmaceutical printers, as well as those in food and beverage.

2020 Worldstar Special Award Winner 01

Placon Wins WorldStar Special Awards

Placon was awarded two Bronze WorldStar Special Awards in the Packaging that Saves Food and Marketing categories.

Midol Before After[1]

Redesign Reverses Course to Reflect Modern Women

Midol®, the venerable OTC menstrual relief brand from Bayer, underwent a striking packaging redesign, reversing course on existing iconography, typography, and messaging.

Chobani’s package redesign, with lean branding and color-coordinated lidstocks that correspond with the milk fat, single-handedly changed the yogurt category.

Pain Brings Gain: Packaging Redesign is Worth the Risk

Go for the long game when redesigning packaging. While sales may decline initially, the opportunities to boost your brand are worth the risk.

Why Color Management is Important in Packaging

If you are reading this, you probably fall into one of four categories: designer, buyer, packaging engineer, or component supplier.

The bright on-pack color palette for U:ME specialty cooking oils packs a punch and—paired with delicious food photography—challenges the norms found in the category.

Packaging for New Cooking Oil Line Demystifies Category

Lively and approachable graphics coupled with descriptive copy educates consumers on the best uses for a line of new specialty cooking oils.

Holistic Design Strategy for Tea Tin

Design firm brings integrated, multidisciplinary approach, with 2D (graphics) and 3D (structure) considered holistically during the design of a gifting tin for New Zealand tea brand Ti Ora.

Clarifying exactly what each variety of functional beverage line seeks accomplishes in terms of health and wellness was a key goal in the redesign.

Emerging Functional Juice Brand Gets Brand-Clarifying Label Facelift

Suja Organic, a producer of cold-pressed juices, kombucha, and other specialty and functional drinks, redesigned its entire packaging look in conjunction with the release of an all new line of HPP (high pressure processing) beverages.

Paper Blister Pack

Switching to Paper or Recycled Blister Packaging Without New Machines

Two companies have debuted packaging systems with sustainability features that don’t require the investment in new machinery.