The beverage giant is aiming to compete with PepsiCo's Tropicana and
Dabur Food's Real by packaging the juice in PET bottles initially, and
later in returnable glass bottles. Also, changes in packaging and
labeling are being made to Minute Maid by its parent in the United
States, in order to increase brand awareness worldwide.
India gets Minute Maid juice in plastic and glass bottles
In response to consumer preferences leaning toward health and wellness products, Coca-Cola is introducing Minute Maid juice in parts of India.
May 31, 2007
Recommended
Recommended
Machinery Basics
Pharmaceutical Innovations Report
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.
Learn More
Break out of the ordinary: see what’s new in packaging & processing!
At PACK EXPO Las Vegas, you’ll see machinery in action and new tech from 2,300 suppliers, collaborate with experts and explore transformative solutions. Join us this month to experience a breakthrough in packaging and processing.
REGISTER NOW
