Videos

Off the Shelf Video

OFF THE SHELF: Baby food in a unique pouch
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OFF THE SHELF: Baby food in a unique pouch

The Nest Collective puts its line of organic baby foods in a foil-based hot filled pouch that has some unique ease-of-dispensing features.
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OFF THE SHELF: Arizona Rescue Water relies on packaging
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OFF THE SHELF: Arizona Rescue Water relies on packaging

Whether it's nutraceutical, vitamin-fortified, or just plain tasty and refreshing, Arizona Rescue Water uses packaging for shelf impact and differentiation. Jim Butschli reports.
OFF THE SHELF: Hand soap and pickles--2 takes on package graphics
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OFF THE SHELF: Hand soap and pickles--2 takes on package graphics

Editor Pat Reynolds takes a look at a PET container of hand soap in a pump dispenser and also at a six pack of shelf-stable pickle packs to make a few comments on sustainability and package graphics.
OFF THE SHELF: L'Oreal's cleverly functional package
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OFF THE SHELF: L'Oreal's cleverly functional package

Senior editor Anne Marie Mohan demonstrates how a skin scrubbing device becomes part of the packaging in L'Oreal's new go 360 Clean exfoliating scrub.
OFF THE SHELF: Method's 8x concentrated detergent
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OFF THE SHELF: Method's 8x concentrated detergent

Cleaning products maker Method has gone green big time by coming up with an 8x concentrated laundry detergent. Jim George delivers a few observations about the packaging of this clever product.
OFF THE SHELF: Fish packs grab attention
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OFF THE SHELF: Fish packs grab attention

Packaging World Editor Pat Reynolds responds to some unusual packages he found in the freezer case on a recent stroll through the local Jewel Supermarket.
OFF THE SHELF: McCormick tries unit-dose spices
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OFF THE SHELF: McCormick tries unit-dose spices

The well-known spice marketer McCormick & Co. offers consumers pre-measured spices in individual portions cleverly combined in a single card. Senior editor Anne Marie Mohan demonstrates this convenient new idea.
OFF THE SHELF: Bausch + Lomb bottle echoes product qualities
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OFF THE SHELF: Bausch + Lomb bottle echoes product qualities

Jim George describes an intriguing new PET container for Bausch + Lomb's renu multi-purpose solution for contact lens wearers.
OFF THE SHELF: Award-winning 2-compartment package
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OFF THE SHELF: Award-winning 2-compartment package

The winner of the Highest Achievement Award in this year's Flexible Packaging Association competition is a dual marinade-and-meat pack. Editor Pat Reynolds puts it through the paces in this Off The Shelf Video.
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Hinds-Bock introduces cake, pie and sweet goods topping systems

Systems are ideal for applying cake or pie cream toppings.
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OFF THE SHELF: General Mills tries retro packs at Target
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OFF THE SHELF: General Mills tries retro packs at Target

Senior editor Anne Marie Mohan spotted a "new" look that was actually retro when she visited a Target store recently. Hear her observations on this clever promo that puts packaging front and center.
OFF THE SHELF: Costco's treasure hunt strategy strikes again
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OFF THE SHELF: Costco's treasure hunt strategy strikes again

Packaging World Editor Pat Reynolds went shopping at his local Costco with one or two things on his list. But a few items not on his list were not to be denied.
OFF THE SHELF: Ergonomically designed Soft Scrub
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OFF THE SHELF: Ergonomically designed Soft Scrub

Marketing and design editor Jim George points out the ergonomic advantages designed into a trigger spray package for a new Soft Scrub product from the Dial Corp.
OFF THE SHELF: Flexible packaging flexes its muscles
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OFF THE SHELF: Flexible packaging flexes its muscles

Packaging World Editor Pat Reynolds shows two examples--a full-body shrink label and a high-barrier clear pouch--of what flexible packaging can accomplish.
OFF THE SHELF: Cool smoothie cups from DelMonte
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OFF THE SHELF: Cool smoothie cups from DelMonte

Senior editor Anne Marie Mohan takes a look at a clever two-cup combo where the cups are unitized by a colorful shrink-sleeve label.

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