Off the Shelf Video

Editor Pat Reynolds talks about how Gatorade's G Series uses innovative packaging that appeals to the collector that resides in all of us.

Marianne Rosner Klimchuk discusses trends in packaging design with director Bronwen Edwards of London-based brand agency Brandhouse.

Retail-Ready Packaging (RRP) is on the rise. Its greatest penetration is in England and France, while North America is just beginning to catch on.

On a recent trip to a Walgreen's store, Packaging World editor Anne Marie Mohan found two varieties of stand-up pouches that really caught her eye. Hear her description of Dial's Eco-Smart Refill pouch and Rolaids Antacid Softchews.

Editor Pat Reynolds shows how BOPP labels printed on a digital printer are just the ticket for a line of organic teas marketed in stylish tin containers.

Pat Reynolds takes a look at how Nabisco moved from traditional bag-in-box packaging to flexible film packaging with a Terracycle twist when it introduced Wheat Thins and Ritz brands in a toasted chips format.