Read More on:
Venue > Private label
Trends and Issues > Global
Article |
November 20, 2008
Send to Kindle
Send to KindlePrivate label brands receive consumer stamp of approval...
In the US, nearly 75 percent of consumers think private label products are good alternatives to brand-name products.
By
What's even more surprising is that 62 percent of consumers now view these once-perceived second-rate products as equal in quality to their name-brand counterparts. In this changing economy, private label bands are also seen as "extremely good value" by 67 percent of consumers. Still, 16 percent of consumers think private-label brands have "cheap-looking" packaging! Hmmmm...
Source: www.webwire.com
E-BOOK SPECIAL REPORT
45 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs.
Comments(0)
Add new comment