- Contract Packaging
- Leaders in Packaging
Article | November 30, 2006
Global ice cream market report....
Study says after years of stagnation, and in some cases decline, "the global ice cream sector is finally experiencing a long-awaited innovation revolution. "
Private label brands have focused on traditional flavors and offered lower priced alternative. Industry is responding now with "innovative flavor combinations, convenient pack formats, targeted marketing and year-round sales growth." Health conscious consumers will turn away from cheap, mass produced brands and pay premiums for assurances that the ice cream comes from one farm/one producer, contains fresh ingredients including eggs, whole fruits, herbs and spices, etc.
Related Sponsored Content
E-BOOK SPECIAL REPORT
42 Best Package Designs: All New for 2016
Sign up to receive timely updates from our editors and download this e-book of our editors’ selections for most innovative package designs of the past year.