Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview
Article |

Global ice cream market report....

Study says after years of stagnation, and in some cases decline, "the global ice cream sector is finally experiencing a long-awaited innovation revolution. "
Print Reprint
FILED IN:  Venue  > Private label
     
Private label brands have focused on traditional flavors and offered lower priced alternative. Industry is responding now with "innovative flavor combinations, convenient pack formats, targeted marketing and year-round sales growth." Health conscious consumers will turn away from cheap, mass produced brands and pay premiums for assurances that the ice cream comes from one farm/one producer, contains fresh ingredients including eggs, whole fruits, herbs and spices, etc.

Source: just-food.com

Comments(0)

Add new comment

ADVERTISEMENT
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.