This content was submitted directly to this Web site by the supplier.
Article |

Catalent Pharma Solutions: Catalent Offers the Anti-counterfeiting Digitrack™ Digital Watermarking System

Catalent Pharma Solutions now offers the DigiTrack™ advanced anti-counterfeiting system to trace, track and authenticate.

The DigiTrack™ digital technology adds a unique, covert watermark to packaging by embedding an imperceptible pattern directly into existing package graphics. When printed, the watermark and encrypted code cannot be seen by the naked eye, but can be identified digitally by a web-enabled mobile phone, computer, hand-held reader or other device through patented security-class software.

When the code is identified as a match on the watermarked package, key unit-specific track and trace data is then transmitted to the end-user’s device for instant product identification and origin to verify authenticity. If the code does not match, counterfeit or perhaps even dangerous goods may be prevented from reaching the consumer. The DigiTrack™ system can be implemented without the need for costly changes, such as the redesign of graphics or the addition of a barcode to the packaging.

“This digital watermarking technology utilizes an interconnected system of security features for the utmost in brand and product protection,” says Eric Caro, Manager, New Product Development for Catalent’s Printed Components Business. “Because this technology is covert, the watermarks leave pirates and counterfeiters unaware, making products highly resistant to attack.”

Related Sponsored Content

E-Book Special Report
Total Cost of Ownership
Sign up to receive timely updates from our editors and download this E-Book Special Report to learn how to calculate the true Total Cost of Ownership (TCO) of your packaging machinery.


Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
Each newsletter ranges in frequency from once per month to a few times per month at most.

indicates a sponsored article that was submitted directly to this web site by the supplier, and was not handled by the PW editorial staff. Packaging World may share your contact information with our sponsors, as detailed in our Privacy Policy. Packaging World will not share your information with a sponsor whose content you have not reviewed.