For a new weight-loss supplement targeted toward men, Robert Parker, owner of Roar Ambition in the U.K., sought a dramatic package format that would help his product stand out in the crowded supplements field.
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A clear plastic bottle molded in the shape of a clenched fist for men’s weight-loss supplement Instant Knockout shows off the bright red supplement capsules inside while projecting the product’s ‘knockout fat’ theme.
Using its Vijuk MV-11 Triple Knife Outsert System, 3C! Packaging’s 294-panel outserts provide a nearly 10% increase in copy space for pharmaceutical product information and instructions, and comply with new FDA mandates.