For a new weight-loss supplement targeted toward men, Robert Parker, owner of Roar Ambition in the U.K., sought a dramatic package format that would help his product stand out in the crowded supplements field.
E-BOOK SPECIAL REPORT
The 2014 Trends Report
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
A clear plastic bottle molded in the shape of a clenched fist for men’s weight-loss supplement Instant Knockout shows off the bright red supplement capsules inside while projecting the product’s ‘knockout fat’ theme.
Using its Vijuk MV-11 Triple Knife Outsert System, 3C! Packaging’s 294-panel outserts provide a nearly 10% increase in copy space for pharmaceutical product information and instructions, and comply with new FDA mandates.