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Article | May 24, 2010
Coffee pack wins prize
A flexible film package for 450-g Vanilla Hazlenut coffee from Van Houtte won Best New Product in the Packaging Category at the April 15-18 Specialty Coffee Association of America 2010 meeting in Anaheim, CA.
Fres-co System USA, the packaging supplier, submitted the winning entry, which replaces an enameled can plus plastic cap. Launched in January of this year, the new package includes a de-gassing valve and single top fold with tin-tie. Bilingual graphics are gravure printed in eight colors.
Judges at the SCAA competition based their decision on innovation, design, and value to the industry. They also recognized the package’s sustainable packaging characteristics.
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