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Article | April 21, 2014
Clothier finds use for recycled water bottles
North Carolina clothing maker Dirtball keeps 100,000 plastic water bottles out of landfills for every 10,000 pairs of Dirt Short Chinos it makes.
T-shirts, polos, pants, and hoodies: These are just some of the clothing items offered by NC-based Dirtball, a maker of eco-friendly apparel made from recycled materials. The company, founded in 2008 by Joe Fox, racecar driver, entrepreneur, and North Carolina native, is gearing up for Earth Day, April 22.
“Earth Day is an extremely important holiday to us at Dirtball,” says Fox, President of Dirtball. “By helping increase sustainability awareness, we hope to significantly lower society’s carbon footprint and create a more eco-friendly mindset.”
Dirtball’s eco-friendly process isn’t limited to using recycled materials to create their products. By manufacturing completely in the U.S., the company says it also helps reduce carbon emissions by shortening shipping distances.
Dirtball offers more than 10 different types of t-shirts, each one made from seven 16-oz water bottles. Customers can also choose from a variety of polos, pants, hoodies, jeans and shorts, all made with 100% eco-friendly recycled materials. Dirtball’s current short, “The Dirt Short,” is not only made from recycled products, but is also recyclable itself. Once a pair is worn out, customers can return the shorts to Dirtball where they will be broken down and re-spun back into polyester fiber. In addition, customers who have returned an old pair of shorts will receive a 20% off coupon to be used on another Dirtball product.
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“The Dirt Short Chino is not only a great pair of shorts for the summer, it also goes a long way toward conserving energy and reducing emissions” says Fox. “For every 10,000 pairs of shorts we make, we keep 100,000 plastic water bottles out of landfills.”
Notes Dirtball, recycling and repurposing plastic bottles helps conserve energy, as creating products from recycled materials uses only two-thirds as much energy as creating products from raw materials. According the EPA, the energy saved by recycling just one plastic bottle can power a computer for more than 25 minutes. Therefore, says Dirtball, the energy conserved by recycling just one pair of Dirt Shorts could be enough to power a computer for over 15 hours or light a 60-watt lightbulb for over 200 consecutive hours.
To learn more about Dirtball’s Dirt Short Chino, or to view their complete catalog of eco-friendly products, visit their website. Also, Like them on Facebook and Follow them on Twitter @dirtballfashion to learn about new product announcements, contests and more.
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