Article |

Stoller's applies a honey of a neck band

W. Stoller's Honey, Inc. was content enough with the functionality of the black tamper-evident shrink band it was using on its plastic bottles containing honey.
Print
     

But the marketing folks felt a richer deeper black background would produce a more dramatic look. So the Latty OH firm recently switched to a 2-mil polyvinyl chloride neck band from Seal-It (Farmingdale NY). Reverse-printed flexographically in three colors the band is emblazoned with the company logo and a tag line reading "Squeeze on the flavor." "The black is definitely fuller which makes the print colors stand out nicely" says Stoller's Tim Sinn. Stoller's uses automated equipment to apply the neck bands from a roll provided by Seal-It. The bands are applied to 8- 12- 16- 24- and 40-oz sizes.

Related Sponsored Content

E-BOOK SPECIAL REPORT
44 Best Package Designs: 2015
Sign up to receive timely updates from our editors and download this e-book of our editors’ selections for most innovative package designs of the past year.
x

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
PACKAGING MACHINERY
SPECIAL INTEREST
PACK EXPO
Each newsletter ranges in frequency from once per month to a few times per month at most.