Few consumer packaged goods companies are better at promoting their brands than Wrigley or Heineken.
In May 2013, Smart Balance, a division of Boulder Brands, Boulder, CO, began market introduction of redesigned packaging for all of its 13 popular, heart-healthier buttery spread products.
What a fabulous information asset packaging is these days.
I called up the editor of Packaging World and said, "Got any exciting ideas for my column in June?"
Judges of the 25th DuPont Awards share their insights on how packaging can play a more crucial role in ensuring the safety and security of our global food resources.
Healthcare product manufacturer/distributor introduces new surgical procedure kit ID system to improve patient safety and reduce operating room staff confusion.
New technology at giftware distribution center in Italy will allow custom-size cases to be produced automatically, with less than 1% waste, saving material, labor, and logistics costs and enhancing consumer satisfaction.
In this summary of consumer trends research, the author looks at 10 consumer trends to see how effectively packaging professionals are assessing and reacting to the trends.
This year's top winner is special. By leveraging the Coca-Cola Company’s distribution network, it gets medicines and instructions to remote areas and helps save lives.
Augmented Reality provides packagers with a tool to engage tech-savvy consumers at the point of sale, providing a more personal experience and elevating the shopping experience.
Eighty million consumers make up the Millennial generation, making it a highly influential and desirable demographic for CPGs. But what makes this elusive group tick?
CPGs forge emotional connections with consumers through products that contain minimal ingredients and streamlined packaging.
By putting a variable frequency drive on a crucial vacuum pump and connecting electric power meters to the HMI by way of the controller, ACMA developed a “green machine.”
For its 989 On Demand beverage, H2M developed a unique cap that is an air-tight, leak-proof vessel containing active ingredients. New applications in other fields await.
We sent contributing editor Ron Romanik to the March 25-28 TransPack Forum in Orlando for an update on trends and opportunities in protective packaging; here’s his report.
C.H. Ellis, maker of custom cases for industrial, military, medical and electronic applications, uses custom foam inserts to protect valuable products inside the case.
Cosmetics producer installs specially engineered system to upgrade shrink-sleeve labeling efficiencies.