Packaging World
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Video | October 12, 2012

News from Tokyo Pack: Candy package debuts augmented reality technology

On display at the Dai Nippon Booth was a package of candy from the Fujiya Co. that takes advantage of augmented reality to engage consumers.
By Pat Reynolds, VP/Editor
News from Tokyo Pack: Candy package debuts augmented reality technology
  • »Dai Nippon Printing Co., Ltd.

SOURCE: http://www.packworld.com/package-component/films/news-tokyo-pack-candy-package-debuts-augmented-reality-technology