Video | March 10, 2011

OFF THE SHELF: Private-label beer and wine

Pat Reynolds' recent shopping trip to Walgreen's yielded some interesting new private-label beer and wine packaging. Target's Wine Cube is another good example of own-brand alcoholic beverages.

By Pat Reynolds,

Do you have a package that you think would be interesting for Off the Shelf? Send it to the editors for consideration at:

Packaging World Magazine
ATTN: Off the Shelf
330 N. Wabash Ave., Suite 2401
Chicago, IL 60611

OFF THE SHELF: Private-label beer and wine