“From a one-handed pour to culturally inspired flavors we’re working to bring to market exactly what consumers want” said Morningstar president Bing Graffunder in a March 4 press release announcing the new package. Packaging World was unable to reach Graffunder for further comment by press time. But this much has been pieced together.
The 16-oz PET bottle is made in-house at the Murray KY Morningstar plant where the product is bottled. The bottle has a 38-mm finish to which a foil liner is heat-sealed before application of a two-piece custom dispensing closure injection-molded of polypropylene by Owens-Illinois (Toledo OH). O-I molds and assembles the two-piece closure in its Bowling Green OH plant. The smaller of the two pieces is a “toggle” device that snaps into the top of the much larger piece. A press of the forefinger on the “ball” of the toggle snaps the closure open (photo above right). Closing is done by simply pressing down.
Bottle decoration comes in the form of an eye-catching full-body shrink-sleeve-label supplied by American Fuji Seal (Bardstown KY). It’s gravure-printed in nine colors. —PR