Graphics on the new California Legs® line of women's shaving products boast the first four-color offset printing to be done on tubes, says the firm that makes and markets the product, Belvedere Intl., of Mississauga, Ontario, Canada.
An award winner at the Packaging Assn. of Canada's 1995 National Packaging Competition the medium-density polyethylene tube is offset printed in six colors by Twinpak (Dorval Quebec Canada). that company tackled problems commonly associated with offset-printing on a tube: difficulty in attaining precise registration and too much ink tack and dot gain on the plastic surface. Twinpak prints and sends the tubes assembled with a threaded polypropylene closure from Zeller Plastik (Libertyville IL) to Belvedere for filling. Introduced in 1994 California Legs is sold in both Canada and the U.S.