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Pampers product scores NACD top award

TricorBraun (St. Louis, MO) is the distributor that won the Bernard Seid Best of Show award in the 2002 packaging competition sponsored by the National Assn.
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of Container Distributors (Philadelphia PA). The winning package was Pampers Clean ‘n Play a cleaning/disinfecting spray bottle marketed by Changing Paradigms LLC West Chester OH under a license from Procter & Gamble Cincinnati (see http://www.packworld.com/go/c035).

What particularly impressed the judges was the number of components that were supplied by the distributor. Not only was TricorBraun involved in bottle design with Procter & Gamble but the distributor also provided the European-style spray dispenser and the in-mold label.

The 500-mL (16.9 oz) bottle itself is blow-molded of high-density polyethylene by Owens-Brockway (Toledo OH) with a specialty finish to accommodate the 0.5-mL fine-mist sprayer. The Italian-designed sprayer persuaded P&G to work with the distributor on the project the first use of what TricorBraun calls the Tricos dispenser in the United States.

With a suggested retail price of $3.99 Pampers Clean ‘n Play is sold in most outlets that carry other Pampers-brand baby products. —AO

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