Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview
 
Download this free, 130-page Package Development Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.  Learn more »»
Article |

Skin care products don fresh packaging

France-based skin care products company Yves Rocher debuts new tube and jar packaging for its Inositol Vegetal skin lotions to achieve greater differentiation on the store shelves.
Print Reprint
FILED IN:  Package Type  > Tubes
     


The new packaging, provided by Alcan Packaging Beauty (www.alcan.com), is color-coded (green for day care, blue for night care). The 40-ml molded jars incorporate external SAN (styrene acrylonitrile copolymer) lids, molded polypropylene screw caps, and inner membrane seals. The jars are decorated using pad printing. The tubes, marketed in four sizes, are made of coextruded, monolayer plastic and topped with PP caps. The tubes are offset-printed in six colors and hot-stamped.

Yves Rocher is pleased with the distinctive appearance provided by the new packaging.

Comments(0)

Add new comment

ADVERTISEMENT
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

 

Newsletters
Don’t miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST

New Issue Alert

Packaging World Magazine

eClip

Breaking packaging news

Packaging Insights

Pertinent packaging issues

On the Edge Blog

Workforce Development

PACKAGE DESIGN/
DEVELOPMENT

Greener Package

Sustainable packaging

Shelf Impact

Package design strategies

Each newsletter ranges in frequency from once per month to a few times per month at most.