Download this free, 93-page Package Development Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid. Learn more »»
Read More on:
Package Type > Tubes
Personal care > Skincare
Article |
January 10, 2007
Send to Kindle
Send to KindleSkin care products don fresh packaging
France-based
skin care products company Yves Rocher debuts new tube and jar
packaging for its Inositol Vegetal skin lotions to achieve greater
differentiation on the store shelves.
By
The new packaging, provided by Alcan Packaging Beauty (www.alcan.com), is color-coded (green for day care, blue for night care). The 40-ml molded jars incorporate external SAN (styrene acrylonitrile copolymer) lids, molded polypropylene screw caps, and inner membrane seals. The jars are decorated using pad printing. The tubes, marketed in four sizes, are made of coextruded, monolayer plastic and topped with PP caps. The tubes are offset-printed in six colors and hot-stamped.
Yves Rocher is pleased with the distinctive appearance provided by the new packaging.
E-BOOK SPECIAL REPORT
45 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs.
Comments(0)
Add new comment