Package Case Study

Diet Coke gets dressed for autumn

This fall, in a nod to the millions of people leaving a relaxing summer behind and embarking on a reenergized autumn, Diet Coke is launching a new, refreshed ad campaign and limited-time-only can design that will catch the eye of extraordinary individuals everywhere.
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Package Case Study

Water brand infused with environmental reverence

A carefully chosen packaging design facilitated by a state-of-the-art bottling plant offers consumers a window to the soul of a natural artesian water brand from Panama.
GREENER BOTTLES. The greener cleaner bottles are made of recyclable PET, and the labeling system eliminates glue pots and solven
Machine Case Study

Induction sealer secures products & contracts

Green cleaning-products company squelches leakers and lands more business by incorporating induction seals for certain distribution channels.
Sample packs. AccuDial's liquid OTC cough and cold pediatric med bottles include a two-part rotating label, plastic-packed dosin
Package Case Study

AccuDial spins children's liquid medication dosing into the 21st Century

AccuDial’s inner and outer labels provide parents and caregivers information to precisely dose their child based on weight, not age.
Package Case Study

Hot-filled hot sauce

Simply Functional LLC, a supplier of specialty health foods, has launched its ChiaSmart® line of salsas in new 12-oz ring-neck PET bottles from Amcor Rigid Plastics.
Package Case Study

U.K. gin brand gets 'radical and contemporary' refresh

For it’s 250th anniversary, Greenall’s Original London Dry Gin gets modern update, with stylized graphics meant to appeal to a younger generation of gin drinkers.

Aluminum can recycling rate highest in a decade

Aluminum Week, Sept. 12-15, will ‘Celebrate Sustainability’ with good news during the association’s 78th annual meeting.
Package Case Study

Spanish still-water bottler lightweights bottle neck

A smaller water-bottle neck size accompanied by an easier-to-open cap saves Aguas De Mondariz 40% in package weight and adds to consumer convenience.
Package Case Study

30% PCR PET for Marks & Spencer HBA bottle

Launched recently in the UK, a 300-mL PET bottle for Marks & Spencer’s Essential Extracts personal care range incorporates 30% Post-Consumer Recycled material.
Package Case Study

Social media input energizes Verve Energy Drink packaging redesign

Vemma employs the input of 23,000-plus Facebook followers to help design a more modern look for its aluminum can-packed energy beverages.


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