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Tube demand driven by cosmetics and pharmaceuticals

Demand for tube and stick packaging to reach $1.8 billion by 2014 according to a new Freedonia study.
FILED IN:  Package design  > Structural

Tube & Stick Packaging, a new study from The Freedonia Group, Inc., forecasts that demand for this packaging in the U.S. will expand 5.1% per year to $1.8 billion by 2014.

Behind the advances are “increased production of cosmetics, toiletries, and pharmaceuticals, along with aesthetic and barrier performance improvements in squeeze tubes. Additionally, gains will be boosted by a recovery in the U.S. economy, which will result in improved outlooks for construction and manufacturing activity as well as retail sales.” Other developments in the report include the following:

• Residential construction business gains increase the need for cartridges used to package caulks and sealants, which are widely used in new construction and in maintenance and repair applications.

• Stick packs will experience the fastest gains, with demand projected to climb 11.8% annually to $70 million in 2014. The report says stick packs provide, “advantages of product differentiation, portability, and material savings compared to conventional single-portion pouch configurations.”

• Squeeze tubes are “by far” the largest tube and stick packaging product type, accounting for 61% of value demand in 2009. Through 2014, squeeze tube demand is expected to climb 4.8% annually to $1.1 billion.

• Plastic is the dominant material in tube and stick packaging. Paper “will remain a small player” and “below-average gains for aluminum will be the result of the maturity of aluminum squeeze tubes along with [being supplanted] by laminate tubes and extruded plastic tubes.”

The 202-page Tube & Stick Packaging report is available for $4,800. For further details, contact Corinne Gangloff by phone 440.684.9600, fax 440.646.0484 or e-mail

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