Download this free, 140-page Flexible Packaging Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.  Learn more »
Glenroy invites you to download this playbook.
Article |

NutriTalk releases top ten nutrition trends for 2010

Can packaging suppliers predict growth areas based on these insights?
FILED IN:  Package design  > Structural
From an article yesterday on Free Press Release, a company called NutriTalk, which bills itself “the nutrition communication experts," says consumers will be buying more prepared fresh fruits and vegetables like salad mixes, sliced onions and apples, etc.

“Even though pre-packaged produce is often a more expensive option to fresh produce, many people will continue to value their time by choosing to spend a few more cents in order to have more time spent on other activities, like family time.”

Many CPGs are launching low-sodium offerings, meeting the demand for healthier choices. But NutriTalk predicts consumers will not bite. “…after tasting many of these foods, we think consumers may still reach for the food with higher sodium if the manufacturers do not improve the flavor profile of packaged and prepared foods with herbs and spices.”

Other trends include more herbs and spices, and a 1960’s revival of basic family meals like meat loaf and mashed
ADVERTISEMENT
potatoes, brought on by the popularity of TV shows like Mad Men.

Top 10 Food and Nutrition Trends

1. Fresh Foods Made Extravagant
2. Salt Solutions
3. Everyday Eco-Living
4. Nutrition Labeling Symbols Standardized and Regulated
5. Quality Calories
6. Boomer Nutrition
7. Herbal Essences
8. Ingredients With Benefits
9. Back To Basics Family Meals
10. 1960’s Revival

So, can packaging suppliers look to some of these trends for insights? Well, flexible packaging and rigid trays/lids offering barriers for fresh produce is sure to be a growth sector. We’ve seen a lot of new spice collection packaging lately as well. Label and labeling companies can expect more dialog on standardized and regulated labels so consumers can make informed choices about calories, fats, caffeine content, etc.

Get your daily dose of global packaging trends, follow me on Twitter.



Comments(0)

Add new comment

E-BOOK SPECIAL REPORT
42 Best Package Designs: 2014 edition
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

 

Newsletters
Don’t miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST

New Issue Alert

Packaging World Magazine

eClip

Breaking packaging news

Packaging Insights

Pertinent packaging issues

PACKAGE DESIGN/
DEVELOPMENT

Greener Package

Sustainable packaging

Shelf Impact

Package design strategies

Each newsletter ranges in frequency from once per month to a few times per month at most.