- Contract Packaging
- Leaders in Packaging
Article | October 29, 2009
Engaging the customer in green packaging
A nine-minute video from Katherine Putnam, president of Packaging Machinery Co. (www.packagemachinery.com) entitled “Sustainable Wrapping—A Consumer View,” highlights three packaging examples that demonstrate how brand owners are educating consumers on sustainability through their packaging. These include Top-Flite golf ball packages with reduced packaging materials; Marks & Spencer’s Swiss Chocolate box with a universal on-pack recycling label; and Nestlé candy packaging with compostable film.
Related Sponsored Content
E-BOOK SPECIAL REPORT
The 2014 Trends Report
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!