Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview
 
Download this free, 140-page Flexible Packaging Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.  Learn more »
Glenroy invites you to download this playbook.
Article |

Novel beverage vending concept

From interpack: What if a vending machine could hold some 1,500 roll-fed pouches and fill beverage products from concentrate?
Print Reprint
FILED IN:  Package Component  > Closures
     
Rather than dispensing a mere 200 prefilled cans before having to be refilled by an attendant, a new concept from WaterWerkz (www.waterwerkz.co.uk) is based on filling packages on demand. The U.K. firm used the interpack (www.interpack.com) fair in Dusseldorf as a place to gauge interest in this new concept.

At the heart of the concept is the design of the injection-molded spout fitment. It includes a small hook that makes it possible to string pouches together like beads on a necklace. The pouches are then mounted around a drum that fits inside a specially designed vending machine (see photos, closeup at left and full image below). When a consumer pushes the dispense button, the machine pulls one pouch from the roll and positions it beneath a spout from which the proper amount of beverage concentrate and water are dispensed. When filling is complete, a threaded closure is applied and the pouch is then discharged.

Hensen Packaging Concept GmbH (www.hpc-machines.com) is the firm that made the pouches being filled in the Hensen booth at interpack where the WaterWerkz concept was on display.

Adam Green, managing director of WaterWerkz, believes the novel vending concept holds a number of benefits, but none more impressive than this one: When cans or bottles are sold through vending machines, they’re filled with ready-to-drink beverages that contain a good deal of water; but WaterWerkz greatly minimizes transportation costs by shipping concentrate in small corrugated bag-in-box packs and adding water on-site. This results in a much smaller carbon footprint.

The other key advantage is that restocking with new pouches is required after every 1,500 drinks purchased; with conventional cans or bottles, refilling is required after every 200 drinks purchased.

Green indicates that a number of beverage firms have expressed interest in the concept and that Nestle has a trial underway with a “concept brand.”

Comments(0)

Add new comment

ADVERTISEMENT
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.