Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview
 
Download this free, 130-page Package Development Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.  Learn more »»
Article |

Gardeners get a friendlier fertilizer pack

"Now it's just shake and go." That's how Greg Moore of Agway, Inc., describes how much easier it is for home gardeners to dispense Agway's eight specialty fertilizers since the Syracuse, NY, firm switched from a bag-in-box approach to a rigid container with dispensing closure.
Print Reprint
FILED IN:  Package Component  > Closures
     

Introduced in springof '96 the package is sourced by container distributor All-Pak (Buffalo NY) which helped Agway assemble all the components. The handled container is extrusion blown of high-density polyethylene by Robb Container (Naperville IL). The front-panel label from Wisconsin Label (Algoma WI) is pressure-sensitive polypropylene printed flexo in seven colors. It's topped by a one-piece 110-mm lined closure that's injection molded of PP by Magenta (Chicago IL). The SidePour dispensing closure provides single-handed operation with the lid opening to one of three positions for flow rate control while baffles molded into it help control the width of dispersion. Sold exclusively in the northeast at Agway garden center outlets the 12-lb package of fertilizer sells for about $7.50. The new packaging materials caused little change in the firm's semiautomatic filling operation but they do cost more than the bag-in-box package. Moore estimates an upcharge of about 60¢ per unit a premium Agway views as a good investment in a value-added package that has helped boost sales by 15 to 20%.

Comments(0)

Add new comment

ADVERTISEMENT
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

 

Newsletters
Don’t miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST

New Issue Alert

Packaging World Magazine

eClip

Breaking packaging news

Packaging Insights

Pertinent packaging issues

On the Edge Blog

Workforce Development

PACKAGE DESIGN/
DEVELOPMENT

Greener Package

Sustainable packaging

Shelf Impact

Package design strategies

Each newsletter ranges in frequency from once per month to a few times per month at most.