- Contract Packaging
- Leaders in Packaging
- Calendar of Events
Article | March 31, 2006
Oval carton stands out in tissue aisle
Kleenex Facial Tissues’ innovative oval carton improved the brand’s holiday sales leveraging both package shape and a custom hologram of a pattern of ornaments.
These elements deliver visual impact and value and have made the carton a 2006 Paperboard Packaging Council award winner. The oval shape in the container produced by Smurfit-Stone is different in the category.
Related Sponsored Content
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!