Four co-packers, repackers merge in pharma industry
The consolidation of the contract packaging industry continues at high speed as companies look to broaden their scope and economies of scale.
Four contract packaging and repackaging companies in the pharmaceutical industry have joined forces to create a new, single-source company called Aphena Pharma Solutions. The new company will be based in Cookeville, TN.
Aphena is a new corporation based on a strategic alliance between Celeste Contract Packaging, PrePak Systems, TestPak, and Integrated Pharmaceutical Packaging. All are long-term companies that specialize in contract packaging of pharmaceutical products and personal care packaging, repackaging, and manufacturing.
"We are excited to announce our new parent company, Aphena Pharma Solutions," says Renard Jackson, president and CEO of the new company. "Through each company's individual efforts, we've offered our clients the best services and products. Now, we are poised to offer more products and even better service with an extreme level of single-source efficiency."
Celeste Contract Packaging is based in Easton, MD, and will become the new liquid and topical division of Aphena Pharma Solutions. The Easton, MD, facility specializes in manufacturing and contract packaging of liquid and topical products in flexible packets, bottles, blisters, and tubes.
PrePak Systems, Cookeville, TN; TestPak, Whippany, NJ; and Integrated Pharmaceutical Packaging, Glasgow, KY; will become the solid-dose division of Aphena Pharma Solutions. The division will offer turnkey contract packaging and repackaging services for the pharmaceutical, OTC, nutraceutical, animal health, and consumer product markets.
The division's four locations will offer an array of packaging options, such as low- and high-volume bottle filling, blister packaging (cold and thermoforming), custom pouching, compliance packaging, unit-dosing and unit-of-dose packaging, kitting, and secondary packaging for solid-dose products.
Observations from the Contract Packaging Association's annual meeting
By Jim George, Editor
Contract packaging is playing a huge role in helping CPG companies meet retailer and consumer demands, and it's clear after listening to discussions at the Contract Packaging Association's annual meeting Feb. 24-27 in Tucson, AZ, that there is a sizeable amount of opportunity just waiting to be explored out there.
How to harness it? Well, Jeff Hayzlett of The Hayzlett Group mentioned in an engaging opening keynote (delivered very effectively via videoconferencing) that a good start is understanding that the average adult's attention spans a mere 8 seconds. How you use those fleeting moments can make all the difference in forging an effective CPG company-contract packager relationship.
Second, and often overlooked, is a tip for both the packaging services buyer and the services provider. Hayzlett, former chief marketing officer at Kodak, says to ask yourself this question: What are your conditions of satisfaction? In other words, know very clearly what it is you want to achieve in a relationship. Don't waste time in unfulfilling relationships, Hayzlett says, adding, "If there is no value to you, move on. It's okay to walk away from a customer."
A third best practice, Hayzlett says, is to "cause healthy tension" within your company and your relationships in the supply chain.
Read the entire article.